In a seasonal business, what can we do in quieter times of the year?
Our business tends to be very seasonal. What can we do during the quieter times of the year?
How do I attract customers to a tourism business?
Our business is very dependent on tourism but we are a small company. How we we attract the tourist customer to our service?
Targeting the US Market for Tourism 2013-2015
The United States is Ireland's second largest source market, producing about 14% of our visitor numbers, but over 20% of our tourism revenue. Tourism Ireland has launched a new strategic plan for the years 2013-2015. Targeting Golfers, Business Tourists and the Diaspora.
Tourism in Dublin 2014
Dublin is the primary driver of Ireland's tourism industry and over the last year we have been working closely with Dublin businesses to grow the city and capital's international visitor numbers. This year, Dublin has a new dedicated Fáilte Ireland team that will focus on attracting more overseas growth from Britain, France, Germany & the US by positioning Dublin to target two market segments which offer the greatest potential for growth.
Tourism Ireland Marketing Campaigns
Tourism Ireland is the publically-funded organization responsible for marketing the island of Ireland overseas. Working together with their social media channels CRM helps to give the organization a deeper look at their customers and allows Tourism Ireland to bring a personalized experience to prospective visitors to the Emerald Isle. "Technology allows us to bring a lot of these experiences to life.
The Square Bar (Fitzies)
We at Fitzies Bar have worked with Avid Partners - Business & Financial Advisers for over five years. We find that the advice and support offered to us in addition to all of our book-keeping requirements to include payroll, VAT, etc. is invaluable and has helped to contribute to our continued growth especially in these challenging times. I would have no hesitation in recommending Avid Partners.
If I am operating in a green sector does my company need to be structured differently?
No. The set up, financing and running of the company will be the same as any other. The same decisions need to be made regarding issues of limited liability, funding sources, regulatory requirements, taxes, etc. If it is a green business there may be other financial supports available through Enterprise Ireland or other green funds that can be explored pre-launch to determine if it meets specific green criteria's. After that the normal best practices in accounting, business operations, marketing and growth strategies will apply. Exports may be more of a viable option going forward if the business is successful as many European markets are green sensitive and new export markets may emerge in the future for your green product or service.
Are there industries where green opportunities are more prominent than others?
There are green opportunities in almost every sector. Creative thinking and innovative technologies are the key drivers of new ways of doing business in a greener way. The headline industries where you will most likely see stories on the news include the energy sector, the food industry, mining industries, car manufacturing and natural resources (water, fisheries, etc). Many entrepreneurs however are seeing opportunities in many other industries from a green perspective and the originators in many cases reap the early rewards for their innovations while other companies attempt to catch up with their inventions. The energy and waste disposal sectors were some of the first to be tapped by green entrepreneurs but now many are looking to other mainstream sectors for their green endeavours (water, car manufacturing, organic, renewables, transport, retail).
Isnt it more expensive to operate green policies than tradition ways of doing business?
That used to be the way things where but times are definitely changing. In many industries it is actually becoming a competitive advance to be a green company not just in terms of financial savings but also from a corporate and differentiation stand points. Many of the worlds leading business figures are now pursing green ventures as they believe that this is the future of business. Leading examples include the Tesla Car (the innovative car design since the Delorean) and Bill Gates has also begun an investment campaign in green companies in recent years. Irish examples of companies leading their fields through green innovations include Mainstream, Green Star, Glen Dimplex, Bord Na Mona, Clearstream and even multinational like Diageo now have significant green interest in their business operations.
Getting Your Green Business Idea off the Ground
Starting Small but Thinking Big on Green Business Ideas. Where to start, how to grow and what supports are available.
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"I have dealt with Jamie O' Hanlon, of Avid Partners - Accountants & Business Advisors Chartered Certified Accountants, for a number of years as he is auditor to one of my clients. I have always found him to be professional and responsive in his approach." -
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Having got to know the company through the BNI we decided it was time to change accountant. What impressed me about Avid Partners was their professionalism. Their attention to detail was second to none and as an added bonus they are a sounding board to all of my questions. Avid also potted some irregularities in my accounts from the previous few years and saved me substantial money on the years tax bill. Avid Partners deliver a first class service which is everything you could want from an accountant and I am happy to give this endorsement. -
We at Fitzies Bar have worked with Avid Partners - Business & Financial Advisers for over five years. We find that the advice and support offered to us in addition to all of our book-keeping requirements to include payroll, VAT, etc. is invaluable and has helped to contribute to our continued growth especially in these challenging times. I would have no hesitation in recommending Avid Partners. -
Jamie and his staff are a pleasure to work with. They respond promptly to any queries we have and are critical to our financial planning and the future needs of our business. I would highly recommend them to anyone interested in accounting services. -
We at Stillorgan Cycles have used Jamie and his Team at Avid Partners – Accountants and Business Advisers for over five years. We have found that the retail advice and support offered to us is second to none and has helped to contribute to our continued growth especially in these challenging times. I would have no hesitation in recommending Avid Partners. -
I met Avid Partners through a local business networking group. We had been using the same accountants for years and found that in these harsh economic times that we were not getting good enough value or service. We were very impressed by the company's professionalism and enthusiasm and genuine interest in helping us get the most out of our business. As a result we are now clients of Avid Partners and are thrilled with our decision.
